errors...

The thing about having to write something for print is that, you could go through your draft 10, 20, 50 times... At the end of it all, there will be this huge, obvious, blatant, cost-you-an-arm mistake smiling and waving at you, but you WONT notice it. It will be something like, spelling error of your biggest client's name...

This is much worse than not securing the deal.

Why???